An Amino acid that helps to balance moisture levels on the skin and improve skin hydration.

Also known as ‘Alginic Acid’. Derived from brown algae. It has water great water absorbing properties. It also works to thicken and enhance texture in moisturising skincare products

Soothes. Anti-inflammatory. Helps reduce scars and helps healing.  Helps protect from UV damage. Rejuvenates ages tissue to promote healthy skin.

Derived from natural sugars, it helps to protect the skin obtained by enzymes. It also helps to stimulate antimicrobial peptides, which are released by keratinocytes (skin cells).

Antioxidant. An amino acid that helps to restore damaged skin. It also contains antioxidants and soothing properties. It is also known to help boost collagen production, helps speed up cell regeneration and helps to keep the skin firm.

An amino acid that helps to strengthen the skins natural defense system. Helps to build collagen and elastin. Hydrates and helps the pH within a skincare product.

A fatty alcohol that helps to soften and hydrate the skin as  well as help to improve skin texture. Synthetic or plant derived.

Helps fight bacteria and inflammation. Mild preservative.

A plant derived or synthetic hydrating ingredient. It is also naturally   produced in the skin and body. Helps to balance the skins hydration.

A sugar ingredient that is created from sorbitol. Smoothing, moisturising, anti- aging.

UV filter from sunscreen. Anti-pollutant agent. Protective agent. Fermented from sorbitol.

A common ingredient found in cosmetics. It adds moisture and conditions the skin, often derived from corn.

Extremely hydrating and smoothing. Healing. Anti-inflammatory. Helps to promote collagen production. Helps with acne scarring.

Soothing and reduce inflammation. Tightens pores. Brightens skin. Ward off ageing affects of UV light.

A form of green tea. Antioxidant. Protects from and repair pre-existing damage. Blocks harmful UV affects. Speeds up hyaluronic acid, vitamin A & C effects on the skin. Moisturises.

Antioxidant. Smooths skin and helps bind other ingredients together.

Antioxidant. Increases blood flow to the skin. Tightens pores.

A plant based ingredient and mostly used as a thickener or a film-forming agent.

A fatty alcohol that helps make the skin soft, smooth and supple. It is also great to thicken cosmetics and keep them stable and mixed together.

A great ingredient to help soften, soothe and heal the skin. Can also be used as a stabilizer.

A fatty alcohol. Can be naturally derived, found from coconuts or made synthetically. It can help protect skin from bacteria and moisture loss. It can also be used as an emollient and a texture enhancer.

An AHA (Alpha Hydroxy Acid), which helps to exfoliate the skin. Can also be used to balance the pH levels in skincare.

When absorbed it boosts metabolism of the skin cells and this ultimately leads to cell recovery and regeneration. Helps inflammation. Hydration.

Contains potent anti-fungal and antibacterial properties to help preserve skincare products. It is synthetically derived and  used in amounts of 0.6% or less.

A conditioning agent for the skin and used as an emollient. Can also be used as a texture enhancer.

Antioxidant. Helps to protect the skin from premature lines. As well as helps to decrease inflammation.

Humectant (pulls water into the outer to the deeper layer of the skin), moisturising, traps moisture in.

A conditioning amino acid that quickly penetrates the deeper layer of the skin. The main amino acid that builds collagen. Improved water retention and helps skin regeneration.

A mixture of glycerine and oleic acid. Used as an emollient, emulsifier and surfactant. Usually plant or synthetically derived.

A combination of ingredients that mix ‘glycerine’ and ‘stearic acid’ into one. It is a great conditioning agent, helps decrease water evaporation and also help to stabilise the skincare product.

An amino acid with antioxidant properties. It helps to soothe the skin and protect from free radical damage.

A conditioning agent, reduces dryness and flakiness in the skin. Helps make the skin supple and reducing surface tension. As well as helps to prevent water loss. Lecithin can be found in all living organisms and is a big component of the nervous tissue. It can be derived from soybean, corn and egg yolks.

A blend of hydrogenated vegetable glycerides that is mostly used as an emollient.

A skin replenishing amino acid and help overall skin health.

Helps to maintain and strengthen the skins natural barrier by creating a protective layer on the skin surface. This also helps to prevent moisture loss and bacteria to the skin. Helps to increase ingredient absorption. Can also be used as a texture enhancer.

An exfoliant, Alpha hydroxy acid (AHA). Helps to keep the skin hydrated. It can also help stimulate collagen renewal and firming and brightening the skin.

Is a great skin replenishing ingredient. Typically found in egg yolks and plants.

A sugar found in plants like starch from corn, rice or potatoes. Helps the skin to absorb other ingredients and helps to soften the skin. Also used as a binding agent and stabilizer.

Holds in water and prevents water loss. Increases keratin and smooths texture. Reduces inflammation and redness. Minimizes pores. Moisturizes.

Often derived from wheat, it is a great softener for the skin, helps add hydration and help moisture within the skin.  

Antioxidant. Contains fatty acids (enhances hydration, and locks it in). Neutralise effects of airborne pollutants. Potent source of vitamin E. Antibacterial (great for acne) & reduces inflammation.

Antioxidant. Good source of Vitamin B. Boosts hydration, diminishes rough texture. Helps uneven skin tone. Firm’s skin.

Also known as ‘Pro-Vitamin B5’. It is used as a humectant. Has a great ability to attract and hold moisture.

Used as a cleansing agent and emulsifier. Synthetic or soy derived.

An emollient that is a mixture of Synthetic Polyethylene Glycol (PEG) and natural castor oil. Helps to stop moisture loss and helps to soften the skin. It does not penetrate below the skin surface.

Binds well with water, making it a great replenishing agent. Also contains mild preservative properties.

A synthetic preservative, used in concentrations of up to 1% or less.

Helps to replenish and restore the skin and prevent water loss. Also helps to repair damaged skin and its barrier. Fast absorbing. Already naturally occurring within the body. They are cholesterol-like molecules often found in plants and other foods; vegetable, canola, peanut and sesame oils, as well as nuts, seeds and legumes.

A potent antioxidant, a source of trans-resveratrol. Inhibits collagen damaging cells. Stimulates keratinocyte (A protein that help the outer layer of the skin). UV protection. Anti-pollution. Calming.

A surfactant that is made from coconut oil and glycerine.

An amino acid that is cleansing and skin-softening. Typically created from coconut fatty acids and amino acid glycine. Can be plant, animal derived or synthetic.

A mild preservative, often used in conjunction with another preservative.

Also known as a ‘Super Amino Acid’. It is essential for the formulation of collagen and helps skin repair, elasticity and regeneration.

A humectant and emollient (helps to add water to the skin and reduce water loss). It can also help to improve the skins texture.

An incredible humectant to add moisture to the skin. It helps to enhance penetration of ingredients as well as prevent water loss.

Antioxidant. A great thickening agent and water binding agent.

Antioxidant. Soothing. Inhibits damaging environmental stressors. Good source of vitamin C. Helps fight bacteria and fungus. Decreases Inflammation. UV protection.

Antioxidant. Firming. Helps increase collagen production and new blood cells. Helps fade age spots. Softens skins texture. Helps fight acne.

A naturally derived moisturizer, containing fatty acid. Helps to sooth and soften as well as anti-inflammatory and healing properties.

Antioxidant. Fatty acid (moisturizing and helps to prevent wrinkles) Contains Vitamin A and C. Helps to treat signs of ageing and repair damaged skin. Brightens skin and tightens pores. Anti-inflammatory to fade scars and pigmentation. Firm’s skin.

An emollient that is great for dry skin. It is soothing and hydrating as well as helps to strengthen the skin barrier.

A water binding agent that is great for dry and dehydrated skin. It is also helps to strengthen the skin barrier.

A sugar based ingredient that is used as a thickener and to stabilize products.

Antioxidant. An amino acid that helps to replenish the skin. Natural moisturising abilities that also help with keratin (the protein that helps skin barrier protection).

A mild preservative, often used in conjunction with another preservative. Derived from salt.

Enters deep skin layers. Restores skin moisture, reduces dryness. Reduces inflammation. Holds 1000 times its molecular structure in water weight.

Pulls in water from the air to help keep the skin moisturized. Hydrates the skin and helps retain water. Brightens the skin and helps to maintain the pH level.

A mild cleansing agent.

Derived from coconut, it is a cleansing agent. Has a great ability to limit disruption to the skins barrier.

Increases the water content of the top layers of the skin. Acts as a humectant to draw in moisture from the air.

A harmless salt from derived from salicylic acid and used as a preservative. It doesn’t act as an exfoliant despite being derived from salicylic acid.

A fatty acid that is used as an emulsifier and emollient. It can help prevent water loss and protect the skin barrier.

A fatty alcohol that helps to keep other ingredients intact. It can also be used as an emulsifier and thickener in skincare products.

Critical to cell health. Acts as a road block to free radicals and premature ageing. Acts as an alarm system. It breaks free radicals down into less destructive molecules.

Antioxidant. Contains potent vitamin C. Have anti-bacterial and anti-inflammatory qualities. Helps to fight against free radicals and helps the skin to restore its function.

Antioxidant. Provides and draws in moisture to the skin. Helps plumpness and completion.

An antioxidant and amino acid that is great for skin replenishing. Acts as building block for collagen and elastin.

Used as a pH balancer to make sure your skins acid mantle remains balanced. It can also help to stabilise and thicken skincare formulas.

Helps to restore the skins natural barrier function which leads to better ability for the skin to retain water and moisture. It also helps to defend against environmental factors and irritants. Has light exfoliating abilities to help remove build-up of dead skin cells.

An amino acid that increases the skins tissue recovery and increases moisture.

A natural ingredient, used as a texture enhancer.

A synthetic Preservative. It is also considered a moisture binding agent.